Peddler's Village

For more than 50 years, Peddler’s Village in Bucks County has been a one-of-a-kind shopping, dining, family adventure, and R&R experience for millions of visitors from the mid-Atlantic region (including our childhood selves!). In 2014, we were asked to re-energize their brand and marketing platform, and in short order, created, produced and launched the first comprehensive campaign in over a decade for this “Everything but Ordinary” destination.


  • Tourism


  • Advertising

The campaign launched with high-impact outdoor, print, and digital placements in the Philadelphia and New York metro areas, reaching millions of potential guests and welcoming them to discover a getaway to the Village during the busy summer and fall months.

Giggleberry Fair (2)

Proud Moment

In fewer than 18 months, SWELL and our partners at the Village created, launched, and sustained a brand campaign that made a measurable impact on visits and revenue, while inspiring new thinking and methods internally.

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