We make a real and lasting impact on our clients' businesses and make them proud.


SWELL has been enthusiastically delivering on that mission for more than ten years across an intentionally diverse variety of industries from lifestyle to education to non-profit to craft beverages and (almost) everywhere in between.

Led by two agency veterans (with the grey hairs to prove it), we combine years of big brand experience with the “turn-on-a-dime” flexibility necessary to make the most out of every marketing dollar.

Greg O'Loughlin

Strategy Director + Partner

Greg founded SWELL in 2011 and since then, has devoted nearly every waking minute to making our clients proud, productive, and profitable. (He is also a big fan of alliterations.)

His energy is never-ending which comes in handy because not only does he helm the strategic side of the agency, he also pinch-hits as business advisor to our clients when needed, and to our knowledge, a typo or errant space has never escaped his meticulous eye.

As anyone who has ever worked with or for him can attest, Greg cares even harder than he works (which is pretty damn hard) and is driven to succeed alongside and by the success of our clients.


Brand experience:
Reynolds Consumer Products, General Mills, Centers for Disease Control, Exelon Corporation, Martin Guitar, Pennsylvania Tourism + Economic Development

Agency cred:
Saatchi + Saatchi NYC, Tierney Communications, Red Tettemer

Staci Anderson

Creative Director + Partner

Staci began her career in advertising at the age of 10, winning an ad contest for a children’s clothing store that appeared in the local paper.

A few years later, she graduated from The College of New Jersey with a BFA in Graphic Design, and the Monday following graduation, she started her first job against the probably wise advice of her father who suggested she take a few weeks off. She brings that energetic combination of competitive spirit and tireless work ethic to work every day (and night and sometimes weekend) to dream up the big ideas and dial in the minute details to make SWELL’s creative as perfect as possible.

Brand experience:

Tylenol, Sunoco, De’Longhi, The Philadelphia Auto Show, PBS Kids Sprout

Agency cred:
MRM Gillespie, SFGT, Red Tettemer, Letter27

Sadie Tettemer

Group Account Director

If you need your ship righted, get yourself a Sadie. (Not this one, though. This one’s ours.)

She dives fearlessly into the fray to establish organization, purpose, and order whether it’s a brand that needs therapy, a budget that needs wrangling, or a project that needs a path forward. She’s a big thinker, but more importantly, she has the skills, drive, and determination to turn big ideas into action. Armed with strategic curiosity and a spreadsheet (or five), Sadie comes to the table with a battle-tested wholesomeness testament to her Canadian upbringing and two decades of agency experience.


Brand experience:
Johnson & Johnson Consumer Brands, Integrity Staffing, Exude, Fine Wine and Good Spirits, AmerisourceBergen, Philadelphia Parks + Recreation

Agency cred:
Tierney, Sadie Rose, Digitas Health, The Brownstein Group, Avenue A/Razorfish, Red Tettemer

Claudette Pombo

Brand Champion

Upon working with Claudette, none of the following should come as a surprise: she was the recipient of the annual client-centricity award during her time at Apple, she performs stand up comedy, dance and musical theatre, and she is from South Africa (the accent gives it away).

We had no choice but to coin the title Brand Champion when Claudette joined us because no other moniker accurately captured the wholehearted drive and infectious enthusiasm that she brings. From strategizing, implementing, and tracking social media campaigns to cultivating client relationships to keeping tasks on track, Claudette wears many hats — and does it with style.


Brand experience:
Apple, Nintendo, World Cup, Christian Health Society, Essen Bakery, Renegade Theater Company

Agency cred:
Core Group Southern Africa, Fleishman Hillard South Africa

Sam Walker

Jr. Art Director

Sam is our rookie.

We recruited him straight out of the Drexel University Senior Showcase after he impressed us with his wiser-than-his-years approach to design and equally well-developed ability to present it. In his first whirlwind season with us, Sam crushed design challenges from package design to brand development to a 120-page print publication. (Don’t worry, he also paid his dues with some monotonous photo searches and file resizing.) Even as a newbie, Sam clicked right into place with the SWELL team with an ability to think as strategically as he does aesthetically, and distaste for “good enough”.

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There's no "I" in SWELL

While our core team is laser-focused on consistently delivering creative strategy and strategic creative, we have a deep bench of printers and photographers, directors and developers, planners and public relation-ers to help us bring it all over the finish line.


Whether they’re at the table or behind the scenes, we’re proud to give credit where it’s due. Case in point: This website would not exist without the designers and developers at Tasty Studio, and our photos wouldn’t look so damn cool without Mike Mielcarz. Thanks, guys!


Services Provided by SWELL’S team

• Creative Strategy

• Advertising and Material Development

• Media Planning and Buying

• Web Design & Development

• Content Marketing

• Social Media

• Photo and Video Production

• Print Production

• Public Relations