Swell

SEPTA – Eagles

When the Eagles began their run to the Super Bowl, they weren’t the only ones running. Teaming up with SEPTA’s feathered celeb endorser, we developed a “fly along” campaign to cheer the champs on to victory, switching out creative across the city with each new win. (Fun fact: Our superstitious creative team would only begin work on the next week’s execution once the game clock hit zero.)

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